Ecommerce Technical Services

I help you find or create the perfect Shopify theme for your brand. From design tweaks to full customization, I tailor functionality to fit your customer’s needs, ensuring a seamless, standout shopping experience.

  • Conversion Focused Design

    Develop themes that strategically guide visitors toward making a purchase. By utilizing intuitive navigation, compelling call-to-action buttons, and optimized product pages, the design encourages higher engagement and boosts conversion rates. Every element is crafted to reduce friction in the buyer's journey, turning casual browsers into loyal customers.

  • SEO Optimized Front End

    Implement clean, semantic code structures that enhance your store's visibility on search engines. This includes optimizing meta tags, URLs, and header hierarchies to improve crawlability and indexing. By following best SEO practices in theme development, your store is more likely to rank higher in search results, driving increased organic traffic and potential sales.

  • Brand Vision Alignment

    Customize the theme to perfectly reflect your brand's unique identity and values. This involves tailoring design elements like color schemes, typography, and imagery to create a cohesive and memorable brand experience. By aligning the theme with your brand vision, you strengthen brand recognition and build trust with your audience.

IGN Logo

When IGN asked me to help merge their popular editorial content with an online store, I knew a cohesive brand experience was key. I set out to design a custom Shopify theme that stayed true to IGN’s look and feel. This way, fans never felt like they were leaving IGN’s world, even when jumping from game reviews or features into the storefront.

The challenge lay in showcasing a huge range of pop culture items in a way that felt familiar. I explored everything from product organization to visual layout, making sure each page flowed naturally and was easy to navigate. In the end, visitors could browse and discover cool gear in a way that felt connected to the IGN content they loved.

These changes transformed the IGN Store experience. After launch, sales shot up by 300 percent compared to the previous year, proving that a seamless, on-brand shopping journey can drive serious growth.

Crafter Logo

Crafter approached me to evaluate their subscription model’s purchase funnel and identify opportunities to improve conversions. After analyzing the existing flow, I designed a new system that guided more customers through the funnel, reducing drop-off and optimizing the checkout experience.

Additionally, Crafter introduced two new steps in the purchase process, giving users the option to add extra crafting supplies and classes to their subscription bundles. I ensured these upsell opportunities were seamlessly integrated without disrupting the user experience.

Once the new flow was implemented, the results spoke for themselves Crafter saw a 28% increase in revenue, proving that a well-structured purchase journey can drive both engagement and higher sales.